Gone are the days when a business's success is solely based on the quality of its products and/or services offered to the marketplace. Consumers are growing smarter and simultaneously raising the bar of expectations for companies, especially regarding environmental responsibility and holding them accountable to being better stewards of the planet. No company is too small to sneak by these burgeoning consumer expectations.
As a small company, Kalman & Pabst is committed to becoming a more sustainable entity in order to carry our weight of responsibility in the matter and to do right by good ol' Mother Earth. Although not perfect, we strive to continuously better ourselves each day to not only offer our clients high-quality visual solutions but find smarter ways to reduce our carbon footprint. Our favorite part is when the solution itself actually doubles as sustainability.
One of the ways we are operating smarter and greener is something our team has already been doing for the better part of a decade: eliminating single-use plastic water bottles and using a water cooler instead. This may seem like a small blip on the radar, something so tiny yielding almost zero impact. But we beg to differ. Firstly, if everyone thought this way, not many folks would consider making small changes that when done collectively, create an undeniable positive impact. And secondly, we'll let these statistics on how swapping water bottles for a Quench bottle-less water cooler (like the one we have at our studio) can actually make a difference.
- A single bottle-less water cooler prevents over 7,000 single-use plastic bottles from ending up in landfills every year.
- Our bottle-less water cooler allows us to directly support Cleveland's local water resources rather than being a consumer of the multi-billion dollar bottled water industry.
- Did you know that it tasks an estimated 1.39 liters of water to produce just one liter of bottled drinking water? This is because the process of manufacturing plastic water bottles requires the use of water that is ultimately wasted.
- Not to mention the logistics of producing, bottling, packaging, and delivering bottled water and the carbon emissions yielded from that process alone.
If none of these statistics sway companies to reconsider how they bring water to their employees, maybe this fact will: 92% of consumers are more likely to trust companies that support environmental issues. Whether companies care about their carbon footprint or not, their consumers do and that should be a sure-fire reason to make some positive changes in order to stay competitive.
"92% of consumers are more likely to trust companies that support environmental issues."
Plus, where would we go to shoot the breeze with fellow employees if we didn't have a water cooler?
Our team at KP is focused on continuously providing not only creative visual solutions for our clients but also taking the necessary steps to reduce our carbon footprint. From our operational processes to something as simple as a water cooler, our studio strives to contribute to positive, sustainable change. To learn more about our team & how we operate, connect with us today!